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On August 2014, Natura has held a Hackathon along with MIT Media Lab to create technological solutions that could amplify the experience of Natura's consumers with cosmetics. Watch the video and find out how it was!
The discussion about tests on animals in the cosmetics industry was still moving slow when Natura decided to eliminate this practice. In 2016, the company reaches the mark of ten years without performing tests on animals.
Nobody can argue that getting good hours of sleep is amazing. It’s essential not only for maintaining our disposition and good mood but also for helping to contribute to better health in addition to preserving the integrity of our skin!
The enterprises Asproc, Arcafar, Da Tribu, and MEU were the winners of the "The Natura Amazon Challenge: Businesses for a Standing Forest." This pre-acceleration program, carried out by Natura and Artemisia, was created with the aim of supporting entrepre
- Imagine that you are stuck inside a piece of equipment with your hands tied behind your back and only your head exposed to the outside environment.
In the 2016 Startups Awards, the main prize of the digital entrepreneurial ecosystem in Brazil, InovAtiva Brasil, took home the award for the country’s Best Startup Accelerator.
In the Amazon, there is a flower wrapped in mystery. A species that blooms only once every year, in the light of the full moon, exuding a very expressive scent.
Registration is open for startups interested in participating in the Desafio Natura Amazônia - Negócios para a Floresta em Pé (Natura Amazon Challenge - Businesses for a Standing Forest).
The Ucuubeira "butter tree" is under the threat of extinction in the Amazon because it is used to make broom handles, door jambs, roof beams and wood charcoal (the wood is burned).